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People keep asking me, “So what do you DO at your new job?”
I send email. LOTS of it. There are about 70,000 members that receive our enewsletters (3 of them), letters, and announcements. Then there are a whole bunch of people who we would like to become members who have signed up for free access to the magazine site. In exchange, they gave us their email addresses and told us we could mail them. So we do.

The big thing I was working on last week was promoting the Breakthrough of the Year issue and online coverage, which included a video and podcast. It is available for free at: http:www.sciencemag.org/sciext/btoy2005/

I sent out the email announcement to members and non-members (Hey, who doesn’t want free content? Especially when it’s relevant to you.)

I also created banner ads that are running on the websites of the New York Times, San Francisco Chronicle, San Jose Mercury News and Yahoo! News. I made one that blinks, just to annoy Herb.

Spanish language post

At Slashdot